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Seller's Guide

Everything you need to know about putting your home on the market, accepting an offer, and closing on your home.

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your real estate agent once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. I will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once I deem the offer is acceptable, I will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, I will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. I will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your real estate agent to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Our Testimonials

See why our clients love working with us
Jason L.

Jason L.

Cindy has been a stellar realtor throughout the sale of our home! Her dedication and performance was nothing short of phenomenal. Her knowledge and support were constant from start to finish. She coordinated the timing perfectl...
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Camryn P.

Camryn P.

Cindy was nothing short of amazing! Looking for our first home with my new husband was a crazy ride but we felt so confident and secure knowing Cindy was there by our side every step of the way. Her knowledge is endless from fi...
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Christina S.

Christina S.

Cindy has to be one of the best realtors in Jacksonville! She was incredibly insightful at all points of the home-buying process and was consultative even after the sale. Cindy truly cares about her clients, providing great tip...
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Eric B.

Eric B.

Cindy is a true real estate professional in every way. From start to finish she guided me through the process of finding a home in a very challenging market. The fact that I was utilizing my VA Benefits made the challenge even ...
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Marianelly P.

Marianelly P.

I have no words to express my gratitude to Cindy. She made sure that I did not get desperate and chose any house because when you are looking for a house the search gets desperate, thank you for being so professional in your work.
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David W.

David W.

Cindy is one sharp REALTOR®! She has gone to great lengths to sell the property for the highest and best price on the market. With her detective skills, she has found dream homes for many abroad. She is great at getting to know...
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Bill L.

Bill L.

Cindy is simply amazing! Her attention to detail and her focus on her client's wants and needs are her top priority. I would recommend her to anyone looking to buy a home in the Jacksonville area, or anywhere.
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Josh P.

Josh P.

Cindy is hands down the best realtor ever. From day one She went above and beyond to get me and my wife the house of our dreams. She treated us like family and was very passionate about finding us the perfect home. Cindy also w...
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Julia S.

Julia S.

Cindy is such an awesome real estate agent! She goes so above and beyond for her clients and cares about finding what’s right for you regardless of what it takes. She knows all the right resources to get anything done! Thank yo...
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David A.

David A.

Cindy is great! Very accommodating, knowledgeable, and very sweet. She has made my 5th home purchase easier and honestly more enjoyable than in the past. I will for sure be requesting her services again in the future. Thank you...
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Cedric F.

Cedric F.

Working with Ms. Cindy was the best and easiest experience. My partner and I, thanks to an old housing complex, had to move on really short notice and had no clue how to look for our first single-family home. We had tons of req...
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Carly R.

Carly R.

Cindy is amazing! She has a plethora of knowledge and made the sale of my home such a smooth process! She kept me in the loop throughout the process and was always responsive when I had questions! Great experience!
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Saily M.

Saily M.

My experience with Cindy was wonderful, not only did she help us find a home in the real state chaos, but she also advised us and was there every step of the way. I would 1,000% recommend her.
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Webner & Kelly H.

Webner & Kelly H.

Thank you so much for your dedication, professionalism, patience, and kindness throughout the whole process. Your knowledge of real estate made it easy for us to keep the worries at bay.
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